James Franklin’s Rallying Cry: Relive the Energy of Penn State’s Big Ten Push with the 1-0 LTFI Shirt That Captures the Spirit of the Nittany Lions. Few moments in college football capture the essence of a program like James Franklin’s viral “Lock the f— in” rallying cry before Penn State’s game against Maryland. As the Nittany Lions prepared for one of their most important games of the season, Franklin’s candid response to a fan’s shout became an instant hit, breathing new life into his “1-0” philosophy.
1-0 LTFI Shirt: A Tribute to Penn State’s Viral Postseason Rallying Cry
Now, fans can own a piece of this iconic moment with the 1-0 LTFI Shirt, a perfect tribute to Franklin’s leadership and Penn State’s postseason drive. Featuring a minimalist illustration of Franklin, the shirt proudly displays the phrases “1-0” and “LTFI,” symbolizing the focus and determination that defined the Nittany Lions’ 2024 season.

When a fan yelled, “We’ll see you in Indy!” before the Maryland game, James Franklin’s fiery response—captured in an eight-second video—resonated with Penn State fans everywhere. “Lock the f— in” wasn’t just a moment of raw emotion; it was a declaration of purpose, embodying the mindset that propelled the Nittany Lions to the Big Ten championship. This viral moment transcended the field, becoming a hashtag (#LTFI) and a rallying cry for fans and players alike. The 1-0 LTFI Shirt celebrates this defining moment, making it a must-have for anyone who wants to relive the passion and energy of that day.
The 1-0 LTFI Shirt is more than just merchandise—it’s a badge of honor for Penn State supporters. Its simple, clean design features James Franklin’s illustration, paired with bold text that captures the spirit of the Nittany Lions’ season. Whether you’re a lifelong fan or new to the Penn State community, this shirt lets you showcase your pride in a meaningful way.
Don’t miss your chance to own a piece of history. Get your 1-0 LTFI Shirt today and join the legacy of James Franklin and the Nittany Lions.
1-0 LTFI Shirt Details:
- Unisex T-Shirt: 5.3-ounce, 100% cotton; 99/1 cotton/poly (Ash); 90/10 cotton/poly (Sport Grey); 50/50 cotton/poly (Dark Heather).
- Ladies T-Shirt: 5.3oz, 100% preshrunk cotton; 99/1 cotton/poly (Ash); 90/10 cotton/poly (Sport Grey); 50/50 cotton/poly (Dark Heather).
- Ladies Ideal Racerback Tank: 4 oz, 60% combed ring-spun cotton/40% polyester jersey; Fitted Style; We suggest sizing up.
- Men Sleeveless Performance Tee: 3.8-ounce, 100% polyester; Ultra breathable & moisture-wicking;
- Pullover Hoodie: 8 oz, 50/50 cotton/poly (Fabric composition may vary by color); Two-ply hood with grommets, dyed-to-match drawcord & low-pill fleece;
- Crewneck Pullover Sweatshirt: 8 oz, 50/50 cotton/poly; Air jet yarn for a softer feel and no pilling.
- Long Sleeve Ultra Cotton T-Shirt: 5.3 oz., 100% USA cotton; 99/1 cotton/poly (Ash); 90/10 cotton/poly (Sport Grey); Seamless rib at neck; Taped shoulder-to-shoulder, Ribbed cuffs.
- Brand: Allbluetees