News
Cowboys Look to ‘Seize Everything’ with ‘Carpe Omnia’ Slogan
Sep
As the Dallas Cowboys geared up for the start of the 2023 NFL season, they were greeted with a powerful message that encapsulates their aspirations for the year: “Carpe Omnia” – Latin for “Seize Everything.” Head coach Mike McCarthy introduced this slogan to inspire and unite his team as they embark on their journey to secure a sixth Super Bowl championship.
The Cowboys found this message emblazoned on T-shirts and hoodies in their lockers when they arrived for work on Wednesday, setting the tone for a season filled with ambition and determination. Coach McCarthy explained the significance behind the phrase, stating, “Just giving them the touchstone to connect with, of ‘Carpe’ equals ‘seize,’ ‘Omnia’ equals ‘everything.’ That’s the way we’re looking at this season.”
To reinforce this message further, the team’s main hallway outside the locker room now showcases a collage of photos featuring the Cowboys’ five Super Bowl-winning teams. In the center of this display is an empty picture frame, symbolizing the potential of the 2023 season, which commences with their game against the New York Giants this Sunday.
McCarthy elaborated on the symbolism, saying, “It illustrates that pictures say a thousand words, but the reality of it is an empty frame is everything because it is all the possibilities, capabilities, what’s in front of us. Are we going to do what we need to do every single day, everything that we can possibly do to fill that frame and be part of the history and tradition of the Dallas Cowboys?”
The coach also took the unique step of collecting photos of every player on the active roster and practice squad with their family members. This deeply personal touch served to remind the team of their “why” and what they are fighting for.
Linebacker Micah Parsons expressed the impact of this gesture, stating, “I think him showing a bunch of the families and what is your why and who you are fighting for, I thought that was important. Seeing my family up there, I was just like, ‘Man, sometimes in life you take this for granted.’ You’re like, ‘I got next week to get better.’ Or, ‘I got tomorrow to do this.’ But every day you just got to take life for what it is, and you got to be great. You got to remember why you’re here, your purpose and everything. Because you just never know when it’s your time. You got to take every day as its own.”
Wide receiver Brandin Cooks, who is entering his 10th season and has experienced various team-building efforts, was moved by the family photos. “Especially (seeing) my wife and my two little ones, but to also understand what the guy beside you is fighting for as well,” Cooks said.
This isn’t the first time Coach McCarthy has used a season-long theme to motivate his team. Last year, he chose “Resilience” as the Cowboys’ theme, which proved to be prescient as they coped with the loss of quarterback Dak Prescott for five games due to injury, ultimately finishing the season with a 12-5 record and consecutive playoff appearances for the first time in over a decade.
“I think themes are important,” McCarthy emphasized. “They come to you at different points of the offseason. This came a little different. I think it needs to illustrate where you feel your football team is at, where they are, in their progression towards winning a championship. I think it’s very, very difficult to win a Super Bowl in this league. There’s no question about it. That’s proven each and every year. But sustaining success, I think personally in my experience, is a bigger challenge.”
As the Cowboys prepare to kick off their 2023 campaign, the “Carpe Omnia” slogan serves as a powerful reminder of their collective goals and the unyielding pursuit of championship glory. Cowboys fans can only hope that this inspirational message leads the team to a successful season and a shot at adding another Lombardi Trophy to their storied franchise.
Purchase Your Carpe Omnia Seize Everything Shirts & Hoodies Here
As the Dallas Cowboys embrace their 2023 season with the inspiring “Carpe Omnia” slogan, fans can join in on the journey by wearing the exclusive “Carpe Omnia Seize Everything Cowboys” hoodie. This hoodie encapsulates the spirit of seizing every opportunity and striving for greatness, just like the Cowboys themselves.
Designed with the team’s iconic colors and logo, this limited-edition hoodie is the perfect way to show your support and share in the excitement of the upcoming season. Whether you’re cheering from the stands, your living room, or your favorite sports bar, wearing this hoodie will let everyone know that you’re part of the Cowboys’ quest to “Seize Everything.”
Don’t miss your chance to be a part of Cowboys history and seize this unique opportunity to own the “Carpe Omnia Seize Everything Cowboys” hoodie. Get yours today and gear up for a season filled with passion, dedication, and the pursuit of greatness!
